Senior Vice President Business Development

As Thrive’s senior vice president of Business Development, Bruce leads sales and business development strategies for the healthcare industry, which spans healthcare systems, senior living facilities and healthcare group purchasing organizations. Bruce has more than 35 years of healthcare and senior living experience, including healthcare support services operations and 25 years of business development, sales, and sales leadership with prominent management organizations such as ServiceMaster, ARAMARK and Johnson Controls. Prior to joining Thrive, Bruce was regional sales director for ABM Healthcare. He also served as vice president for sales for Fashion Seal Healthcare where he developed and executed national brand development, marketing and business development strategies. Bruce earned an MBA from Wake Forest University and an undergraduate degree at Auburn University. He resides in North Carolina with his family.


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